Geka has been recognized by the CDP for leading the way in cutting the environmental impact of plastic product manufacturing. The report, which awarded Geka a climate change score of B, will be used by the company to support its sustainability strategy and provide transparency to its customers and suppliers.
 
The CDP, previously the Carbon Disclosure Project, is an independent non-profit organization that offers investors, companies, cities, states and regions the ability to accurately disclose their environmental impact. Considered the gold standard of environmental reporting, the CDP provides comprehensive datasets to help with the creation of sustainable economies.
 
The results of this year’s report recognized Geka’s positive actions towards climate change and water security.
 
“Working with global experts such as the CDP is a key component of our ongoing sustainability strategy,” Maxime Darimont, sustainability manager at medmix explained. “We are delighted to see our scores improve every year as a result of our continuous improvement strategies. Our continued disclosure with the CDP will help us to accurately monitor our progress, sharing it with our customers and suppliers with complete transparency.”
 
As well as increasing low carbon electricity usage across its facilities worldwide and reducing shipping by air, Geka has signed up to the Science Based Targets Initiative (SBTi) to minimize its greenhouse gas emissions. In 2021, it also independently verified its CO2 inventory with TÜV NORD. By 2025, the business expects to reduce its carbon footprint on its global value chain by 30% compared to 2019.
 
Geka has also increased the usage of recycled and bio-based materials across its products, in addition to launching the sustainable Reborn collection. Taking the whole product lifecycle into account, Geka also aims to send no waste to landfill by 2025.

Enforcing IP Rights

In other news, Geka recently discovered several copies on the market of its very successful flocked applicator product—the Definer Max lip applicator—an applicator similar in appearance to a boxing glove. The company Pixi Ltd. London, UK was one of the first competitors to be sued for infringement of the German design right DE 40 2008 0042121-0009, which protects the unique visual appearance of this lip applicator.
 
On November 8, 2021, Geka received an acknowledgement judgement from the Frankfurt Regional Court; Pixi had not put forward any convincing counterarguments and, in view of this, has consented to the judicial lawsuit and its judgement. Several other infringers have agreed to end their infringement in out-of-court settlements.
 
Thus, the design right registered for the applicator created by a very well-known Hollywood designer has proven its strength once again. Geka’s attention is now directed to further enforcing this registered design against other infringers.
 
Geka regularly develops new innovations and protects them by intellectual property rights. As such it has more than about 400 registered designs and 150 patents and pending applications.
 
Geka has enforced its rights in dozens of prior cases already, protecting its own IP rights as well as the rights of its customers against patent-infringement and counterfeiting. Copies of Geka products by other manufacturers are not subject to Geka’s strict quality controls and are therefore not covered by its warranty. In the interests of its customers, Geka will continue to take legal steps against all such copies.